strategic drift Archives - Wakeman Consulting Group

The Opposite of Extraction

The extraction model has a shelf life. I wrote about it this week. You can read all about how the World Cup is the point at which the extraction model in sports may have broken down. I’ve covered it here. The pricing that assumes infinite elasticity. The buyer treated as a mark. The number must […]

When Sports Broke?

You can only push people so far. That’s the sentence FIFA cannot say out loud. That’s the sentence that On Location may be whispering internally. The host cities don’t want to admit it, not yet, not while there’s still time to hope a wave of visitors is coming. But it’s the truth. The extraction machine […]

The Ticket Industry’s Biggest Fight is Really a Mirage

For decades, the ticket industry has been built on one battle. Regulation versus a “free market.” Closed versus open. Both sides claim similar things: “We are fighting for the fans.” Protecting the fan. Serving the fan. It’s a lie. Not an intentional one. But a lie. Every solution either side offers adds a layer between […]

The Secondary Ticket Market is Free Falling…

The secondary market is in free fall… Not metaphorically. Let me show you some evidence: I see three structural problems…and no one is offering good solutions. The Regulatory Squeeze: California and New York are considering bans on above-face-value resale. Massachusetts has passed a law to rein in resale. Ontario, Canada, is getting on board. The […]

Do You Know Your Pricing Blind Spots?

I think about pricing as one way your strategy shows up in the world. How do I mean? One, your price comes out of how well you’ve worked the Strategy Stack. Especially the first three questions: Two, your price shows how you view yourself? For me, your price is often a reflection of your strategy, […]

Intent vs. Volume: The Trade-Off No One Talks About

You can’t be everything to everyone. This is the battle of modern business. Chasing volume. But sliding into the realm of being a commodity. You have to make a trade: volume or intent. Volume alone isn’t a strategy. Mass market is fine. Just make sure it is your choice. If you don’t, that’s drift. Dressed […]

The Frame I Own

Simon Sinek has “Why.” Clayton Christensen has “Disruption.” I have “Drift.” Not bad strategy. Not bad decisions. Not failure. Motion…without direction. The illusion of strategy. The absence of direction. That’s what I search for in organizations. Successful ones. Revenues growing. Customers steady. But something feels off. That feeling? Drift. The Strategy Stack is my cure. […]