Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group
(Sat - Thursday)
dave@davewakeman.com
Washington, DC 20008
Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group

Dave's Blog

How I Innovate Ideas!

Hey- Lately, I’ve been keeping a book on my desk called Where Good Ideas Come From by Steven Johnson.  Here’s his TED Talk on the idea of ideas and innovation: As we head into the fall and winter, still wrestling with the pandemic, it seems important to think about innovation and ideas and come up with some […]
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The Different Types of Customer Data You Need to Improve Your Marketing Strategies

When it comes to marketing, it’s the relationship that counts. And just like in any relationship, your marketing strategy won’t thrive if you know nothing about your customers. Don’t be surprised if your campaign centered around family life doesn’t improve sales, especially if your clientele is primarily from Gen Z. This just goes to show that personalization […]
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