Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group
+ 1 917-705-6301
dave@davewakeman.com
Washington, DC 20008
Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group

marketing

5 New Year’s Pricing Tips

At the start of a new year, one topic that people ask about is pricing. Why pricing? In my work, pricing is the MVP moment of marketing because the price setting moment is when you have the chance to capture some of the value your marketing should have been creating throughout the customer’s journey through […]
Read More

4 Keys to Strategic Success in 2023

At the start of a new year, folks have predictions, resolutions, goals, and other areas of focus that too often end up as wishes pretty quickly. Instead of grand proclamations, I wanted to offer up a few pragmatic areas to focus on in 2023. I’ve broken them down to four focuses so that you can […]
Read More

Lessons From My NPS Survey

Hey! If you took the time to fill out the NPS survey, thank you!  Since y’all are here week after week, I wanted to take a moment to share some of the results and feedback with you. Then, I’ll teach you a lesson about why I use this.  Top Line: The newsletter’s NPS score is 43.  What […]
Read More