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“What Do Scalpers Love to See in a Ticket On-Sale?”

December 14, 2023
wakemanconsulting
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(The picture is of Baby Macky after he had found us two tickets on “the walk”.) That’s the question that someone dropped into my inbox after the recent piece I wrote about True Ticket’s report on the secondary market around the world. That got me thinking about the question. I’m going to do a special holiday edition […]

December 12, 2023
wakemanconsulting
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Hi! Happy Holidays! Don’t miss “First Wednesdays with Dave” on January 3rd when we discuss getting 2024 off to a solid start. I’m sure we will hit on some strategy, branding, and marketing ideas. Plus, a Q&A. To the Tickets! Tim Chambers looks at the business of tickets and the PE model: I love this kind of […]

December 11, 2023
wakemanconsulting
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Thank you for being here again! Is this the last full week you are working this year? Let me know in the comments. Or, let me know what your plans are for the last two weeks of the year. 70%+ of American marketers don’t have any formal training: This topic deserves its very own newsletter. […]

December 7, 2023
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Hi! I had a nice first Wednesday session yesterday on the idea of planning for 2024. We are going to hold the first Wednesday of 2024 on Wednesday, January 3rd, 2024 at 1PM Eastern. The topic in January: Getting a strong start to the new year. In that vein, I want to talk about how you […]

December 6, 2023
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Hey! This afternoon at 1PM Eastern, I’m going to have a “First Wednesdays with Dave” where we talk about planning for 2024. At the start, I’m going to go through a quick series of 10 ideas to help you prep yourself for the year ahead. Let me preview them for you: Jump on and chat […]

December 5, 2023
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Good day from DC! Thank you to all of you for signing up. As I mentioned when I put the first edition out, I’m going to play with this a bit and share some of the stuff I’ve written, spoken on, or learned from around the world here in one place. “Drop and Give Me […]

December 5, 2023
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Hey! I’m doing a “First Wednesdays with Dave on Wednesday” where we talk about planning for 2024. To the Tickets! South Korean official calls ticket scalping “cancerous”: Another example of how differently the secondary market rolls in different parts of the world. Current South Korean law makes resale illegal at public venues, transportation hubs, and […]

“What Do Scalpers Love to See in a Ticket On-Sale?”

Private Equity Eats the Ticket Business!

Discounts Destroy a Lot of Value! 11%+ of Your Profits.

Are you in the 80% of people underpricing their products and services?

Join Me and Discuss Planning For 2024!

Pricing Demands Research! Value is the Customer’s Perception, Not Yours!

Total Tickets Looks at the Global Resale Market While a South Korean Official Calls Scalping “Cancerous”!

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