Do You Remember Who You Work For?

I’ve been having discussions lately with early stage startups, companies in sports and entertainment, nonprofits, and a bunch of other industries. Let’s just say, I’ve talked to people across the gamut of industry of late. They all have a pretty decided POV about what their company is, in some case well deserved. In others, not so much. I’ve heard: “We …

Better or CHEAPER?

In today’s economy, we’ve become overwhelmed with choice. There is a seemingly infinite number of options for IT products, professional services, entertainment, nonprofit causes, whatever. The challenge that all of us are dealing with is that because our attention is so divided and the competition is so great that we have been forced into two competing silos: Better or Cheaper. …

The half step between planning and execution

Somewhere in the half step between planning and execution something is lost. One of the things I teach my clients is the need for delivery and consistency.  When you are looking at your plan, it is a fair question to ask yourself if the steps and ideas you are laying out are likely to be implemented. If they aren’t, you …

Intersections with value

Businesses find themselves surviving, thriving, or failing at the intersection of three points… Strategy Messaging Operations If you were to draw a straight line and label the bottom low value and the top high value, you would see that the organizations that are doing well have these three functions meeting higher up the value scale.  By the same token, if …

Friend or Foe?

If you are like me, you don’t always take the moment to realize how much of a positive impact some of the changes we have encountered have had on us… Here’s one that has ultimately changed everything about how we live our life… Globalization.  In most instances, globalization is considered a negative thing…and one thing that we should be backing …

What’s Your Vision?

I’ve been sitting on the board of an organization for about a year…and we are always talking about the vision.  As the designated “marketing” person, I make the statement that vision is your most important piece of material because it inspires you and your organization to reach towards a higher level.  In too many organizations, we see that the vision is …

What’s Your Vision?

I’ve been sitting on the board of an organization for about a year…and we are always talking about the vision.  As the designated “marketing” person, I make the statement that vision is your most important piece of material because it inspires you and your organization to reach towards a higher level.  In too many organizations, we see that the vision is …