value Archives - Page 10 of 13 - Wakeman Consulting Group

What Business Are You Really In?

December 14, 2016
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That’s a big question I like to ask most of the time when I am talking with a prospect the first time we meet. I usually get a cocked head or a stunned look because in many cases, the person on the other end of the conversation has bought the conventional wisdom that they are […]

December 10, 2016
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In too many organizations, they are worried about navel gazing and statistics that mask the larger issues of their deficiencies. You can see that now when organizations talk about buzzwords like “Big Data” or “Account Based Marketing.” These fancy terms are just ways to distract teams and executives from the basics of business. I get […]

October 3, 2016
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When we sell or think about our products and services, it is pretty easy for any of us to spend too much time focusing on what we think is valuable and what we think ought to be important to our buyers. The truth is that this way of looking at value is entirely backwards. What […]

October 2, 2016
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Lots of people love to rush into strategic “planning” or “thinking” sessions. And, they usually do so without putting much thought into where their focus should be. Let’s not do that. Here are 10 areas that you need to focus on and think about before you take the first step in any strategic thinking or […]

August 27, 2016
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A lot of times we have a lot of really great reasons that our prospects should buy from us…from our POV that is. But too often, we don’t really spend a great deal of time focusing on the value that we create for our customers. Why? Well, the simple answer is that we aren’t being […]

August 23, 2016
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Strategy is one of those words that can easily get pulled into the pile of crap that most buzzwords exist in…its too bad that more of our so called “thought leaders” have such a poor grasp on strategy because it is an essential component of your business and the life it lives. Your strategy basically […]

A Path To Higher and More Value

One key to continual growth in your business is that you need a ladder of value for you to move your prospects and clients along. This is important because it is not likely that you are going to convert someone from an unknown to a huge client in one step, there are likely to be […]

value

What Business Are You Really In?

Are You Looking At The Process…

Do You Understand Value From Your Customer’s Perspective?

Stop! Before You Start Any Strategic Initiative, Think About These Areas!

Are You Focusing On Customer Value?

10 Ideas That Will Help You Develop A Successful Strategy:

A Path To Higher and More Value

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