sports Archives - Page 3 of 5 - Wakeman Consulting Group

Opening Day…

Last year, or, maybe, it was the year before…someone had the idea to make Opening Day a national holiday, much like the idea goes, the day after the Super Bowl should be a holiday as well. These ideas are triumphs of marketing and branding. Despite what people will tell you, the average age of an […]

Creating Value For Your Fans…

My background has always been in entertainment, hospitality, and events. So I find myself reading the sports business press and the sports press with an eye towards how to improve the fan experience. And, as has become a constant refrain, attendance is down in most sports and fans are finding that it is better to […]

Stability Is More Than Just A Slogan

I’m looking at my Twitter feed when I see that the Browns have fired their GM and their CEO will step down. As a kid, I was a big Dolphins’ fan…now I see stories about the convoluted management structure and the lack of leadership within the organization. Finally, living in Washington, DC now, I see […]

My 2012 Reading List

I try to do this every year. Here are the books I read in 2012 with links to get them for yourself. 1. One Shot: Lee Child ¼2. What The Dog Saw: And Other Adventures: Malcolm Gladwell 1/63. The Price Of Civilization: Reawakening American Virtue and Prosperity: Jeffrey D. Sachs 1/84. Ten Thousand Saints: […]

A Few Thoughts On New Arenas And If They Pay Off

I’ve admitted to anyone that will listen that I am a hater of the Oklahoma City Thunder because I am a lifelong Seattle Supersonics fan. And I have been following along from Washington DC as the debate on whether or not a new arena is going to be built in Seattle. On that note, I […]

May The Most Human Business Win…

Lately I have been doing a lot of reading, thinking, and writing about the world of sports and live entertainment. And, what is pretty interesting about that is that everywhere I look, the answer to the challenges that so many industries are dealing with seems obvious, but the way that they talk them also feel […]

The Live Sporting Event and FourSquare

I’ll warn you early on, I haven’t perfected my thoughts on this topic, but I do have a few ideas on ways that FourSquare and sports teams could have fun with the platform, engage their fans a little more, help their sponsorship partners and maybe generate a little more revenue. I’m just going to […]