marketing Archives - Wakeman Consulting Group

Sales Cycle? Sales Funnel? What’s Yours Look Like?

November 3, 2024
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Hi! Was the positioning worksheet useful? Let me know. I had put it together for a friend on Thursday. You might be thinking about what you should be in your market. So, why not share it? The last few weeks, I went back to basics. I started going through notes and ideas about selling and […]

November 1, 2024
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Hi! I put together a worksheet to help a friend with his positioning. This might be useful to you. I’m offering it up as a bonus edition of the newsletter. Let me know if you find this helpful by hitting reply. Dave Positioning Worksheet: Remember the 3 Cs Model: What does the Customer want that your Company can deliver […]

October 28, 2024
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Hi! I’m going to talk with you about Tyler, the Creator, and the release of his new album. Why? Because I got in my car this morning to take the boy to school and he spent the 20-minute ride between 3 things: If you haven’t had a chance to listen to Cormac before, he came […]

October 2, 2024
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Hey! I’ve got two new podcast episodes for you today: Thanks for reading Talking Tickets! ! Subscribe for free to receive new posts and support my work. Subscribed First, Steve Cook. Steve’s background has led him to work on touring productions, Disney on Ice, symphonies, and more. I was excited because Steve takes ideas from […]

September 22, 2024
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Hi! I had a chance to visit Tom Elmer’s branding class this week. Tom wanted me to talk with his students about things that happen in the real world and how they compare to what happens in theory. I was happy to do it! We had a good conversation and it was a lot of […]

August 11, 2024
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Hey! I spend a lot of time pointing out high-level ideas here. My buddy, Tom Elmer, asked me to speak to his marketing class in the fall and talk about the actionable parts of branding and marketing. Then, I ran a poll on LinkedIn about where folks in small/mid/solo businesses were struggling. It is still […]

SecuTix’s David Hornby and Michael McDermott Talk Tech/Tickets/Brands

Hi! Don’t miss the poll at the bottom of the page! I had a chance to talk with David Hornby and Michael McDermott from SecuTix a few days ago. Great conversation. We hit on a top of topics. You can find the full conversation here: SecuTix Super Episode! Some highlights for me that you can use […]

marketing

Sales Cycle? Sales Funnel? What’s Yours Look Like?

What is Your Position? (A Worksheet!)

Tyler, the Creator: Marketing Professor?

Steve Cook! Strategy 101! Two New Podcast Episodes

IRL v. In Theory: I give a marketing lecture!

5 Basics of Marketing You Can Use No Matter What…

SecuTix’s David Hornby and Michael McDermott Talk Tech/Tickets/Brands

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