Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group
+ 1 917-705-6301
dave@davewakeman.com
Washington, DC 20008
Wakeman Consulting GroupWakeman Consulting GroupWakeman Consulting Group

Dave's Blog

Stop! Don’t Try To Reach Everyone!

You may or may not have heard the term “shooting fish in a barrel.” If you have, great! If you haven’t, the simple thing is that you want to make your marketing as targeted and focused as possible. In the context of delivering on your revenue ambitions, you need to make sure you have a […]
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3 Ways To Maximize Your Value Proposition!

Over and over again, I am going to come back to the point that the most important aspect of any revenue generation model you decide to use for your business is going to be built upon a foundation of the value that you create for your customers. This value has to be expressed in the […]
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Keep Your Eye On The Prize!

In the end, our clients are likely hiring us with a lot of ideas and thoughts behind their decisions. Maybe they like our backgrounds. Maybe they like our ability to create positive change. Maybe they like the look of our client sheets. But once we have been hired, how they are going to judge us […]
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Here buyer, buyer!

Yesterday we talked about identifying your value and the idea that value is one of the keys to how you lead and develop your business. And, let me tell you, that is all fine and good, but let’s be realistic…as soon as possible, we want to find buyers and in a lot of cases, we […]
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