strategy Archives - Page 35 of 54 - Wakeman Consulting Group

3 Lessons I’ve Learned By Taking WCG International

Over the past 2 years, I have had an incredible opportunity to expand the impact of my work to a number of international markets. As I head off to the United Kingdom again, I wanted to share a few lessons about what I have learned personally and professionally from working internationally. In business, relationships […]

February 26, 2018
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I’ve been doing a lot of focusing on personal branding, content marketing, and using the two to generate opportunities for you. One of the pieces of feedback that I receive over and over is that my content marketing strategy is highly effective. That’s nice to hear, but I find that it isn’t actually accurate […]

February 23, 2018
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I wrote yesterday about identifying the right target customers. A nice companion to that idea is the fact that targeting the right customers is a key to dramatic growth for your organization. In my years in selling and marketing, the biggest bumps in business have always come when I either consciously or unconsciously focused […]

February 22, 2018
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One idea that I jump back to from time to time is my need to do a better job of identifying and targeting the best potential buyers for my business. In talking with a lot of colleagues at a lot of different kinds of businesses, I know that this is a pretty common piece […]

February 19, 2018
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I’ve been thinking about this question a lot lately and coming up with the idea about why your prospect or client should change should be the one that drives most of your marketing. Here’s a short list of ways that you can advocate for change: Better margins Change in the market Change in the […]

February 18, 2018
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I’ve been doing a lot of thinking about strategy lately because I’ve been working on a couple of things for a few new clients. The big idea that we are trying to tackle is how to expand in their markets. That’s often the big question I’ve dealt with…so it isn’t anything new. But I […]

February 13, 2018
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One of the big issues any marketing plan faces is how closely it strews to reality. Far too many marketing plans are built on false assumptions or a misrepresentation of the facts of life in the current market. That’s why the basics of any marketing program have to begin with understand where you are. […]

strategy

3 Lessons I’ve Learned By Taking WCG International

“Your Content Marketing Is So Successful!”

Are you pursuing dramatic growth?

Are You Targeting Your Ideal Buyers?

All Great Marketing Begins With “Why Change?”

Why Should Your Prospects Change?

Keys To Marketing Success: Understanding Where You Are…

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