strategy Archives - Wakeman Consulting Group

Updating My “Drop and Give Me 20” Exercise…

I update my “Drop and Give Me 20” thinking every so often to make sure I’m challenging myself. If you don’t know what that is, it is an exercise that David C. Baker created to help experts and consultants understand if they were really thinking differently. Here is my latest thinking. Tell me if I’ve […]

Beyonce Tickets: Below Face Value?!

Beyonce tickets selling below face on the secondary market Beyoncé is back on tour. Last time she was on tour, Jay-Z ate at one of my neighborhood locals. That was a story for a day or two. So much for DC being a big town. The Cowboy Carter Tour started last week in Los Angeles selling 217,000 […]

Basics You Need Now

Hi! I saw someone post about “recession playbooks” this morning. As I said in my reply, the only recipe for success is consistency at the basics. I figured many people might not even know what I mean by that after so many years of Zero Interest Rate Policy (ZIRP)gave many people a false impression of what […]

The BIG Ticket: An $80K Webinar?! Can We Use That?

Hi! A new podcast is up. Simon shared a case study about making $81,000 on one webinar. I brought back my friend, Simon Severino! This falls into the strategy camp. But the idea can work for you in sports, opera, or theatre. How? Here are 6 ideas: With a little time, you can come up […]

My approach to strategy

Hi! For the last few weeks, I’ve been playing with a model. What kind of model? A model that explains what I’m teaching around strategy. It is the marriage of two models that work together. One is my framework of 5 questions: Two is a strategic triangle that turns this into something you can use […]

The BIG Ticket: Washington Spirit Mentorship Program

Hi! I was going to share a model I’ve created around strategy that includes how I look at: You’ll probably get that tomorrow. Instead, I received an email today from the Ministry of Sport that shared some information about the club I’m on the board of in DC. Jane Dawber works for my club. She’s a […]

The BIG Ticket: The Masters “Crackdown”

I’ve been following this for a week. Scott Friedman and Darren Rovell have covered this the best. I grew up in the shadow of Augusta National and remember Masters Week from my childhood. But it isn’t something I spend much time thinking about. Then, I realized it perfectly explains sports business now. I ask myself, “Does […]