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3 Business Basics You Absolutely Need To Pay Attention To

October 10, 2015
wakemanconsulting
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A lot of times we find ourselves drenched in the minutia of some new fad or idea. That’s typically our biggest and quickest downfall. Why? Because we aren’t as well versed in the basics as we need to be to generate the kind of business results that we need to be successful. In fact, if […]

September 10, 2015
YDESIGN
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A lot of times we find ourselves in the wrong market. The reasons for this are likely many and I am sure if you spend any time in business, you find yourself facing this challenge. But the bigger issue is how do you overcome being involved or targeting the wrong market, so that you can […]

September 9, 2015
wakemanconsulting
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There are a lot of challenges to establishing a consistent marketing message and delivery. Some of which are perfectly valid, but still not worth the cost to you and your ability to build a consistent presence in the market. Some of the more common challenges I hear about from my clients include: Wrong market: This […]

August 25, 2015
wakemanconsulting
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I’ve been involved in the value conversation throughout my career. First, it began with nightclubs. Experience was everything. Value in nightclubs came in many different forms including price of entry and drinks, music, format, and night of the week. When you got it right: value was on display and you’d make money. When you missed […]

marketing

3 Business Basics You Absolutely Need To Pay Attention To

Which market am I looking for?

Why your marketing is failing?!

Market Orientation: the Foundation of Effective Marketing

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