marketing Archives - Page 19 of 81 - Wakeman Consulting Group

📣 Great Show! Where are the Ticket Buyers?

December 2, 2022
wakemanconsulting
No Comments

Hi! I’ve scheduled my annual “Numbers You Need to Know to Sell More Seats” webinar for 14 December 2022 at 11 AM Eastern. We have some interesting numbers this year from around the world: Don’t miss it! To the Tickets! P.S. As I was finishing this, I completed a piece I’d been writing for a week or […]

December 1, 2022
wakemanconsulting
Comments: 2

In the last 18 months working with some of the world’s biggest sports brands, I’ve done research that has taught me the importance of market research to build strong brands and grow sales. Research is one of the biggest challenges marketers face. I’ve put together 8 key lessons that will help you do a better […]

November 30, 2022
wakemanconsulting
No Comments

Every industry and situation is going to deserve a slightly different answer for setting the right price. Why? It is different for a solo entrepreneur to set a price for services compared to an FMCG brand. A law firm versus a sports venue. But there are a few principles that apply everywhere. Do Your Research: […]

November 29, 2022
wakemanconsulting
No Comments

Good day! USA v. England in the World Cup today at 2 PM Eastern in DC. I’ll see y’all at the pub. Kareem Abdul Jabbar shared a nice message with his Substack subscribers on Thanksgiving Day. Over the next month or so, I hope that all of you find joy, gratitude, and happiness in your communities that […]

November 29, 2022
wakemanconsulting
Comment: 1

I’ve made over a million individual pricing decisions in my career…and I’ve seen 6 common reasons that businesses end up setting bad prices. Here they are:

November 28, 2022
wakemanconsulting
Comment: 1

A lot of people are confused about pricing. I get it. Pricing is difficult. There is a ton of bad advice out there. Most people make their pricing decisions with little consideration for what the pricing decision says about them. The simple formula is price = value. But let’s go further and look at 3 […]

October 28, 2022
wakemanconsulting
No Comments

Hi! What will you dress up as this Halloween? I’ll be hosting a pre-teen Horror Movie Night tomorrow…send whiskey?! Update: Thanks to y’all that have taken the time to fill out the NPS survey. Currently, I’ve got a 50…down from 65 the last time I ran this. 50 is great. 65 is greater. What I have discovered […]

marketing

📣 Great Show! Where are the Ticket Buyers?

Research = Opportunity! 8 Lessons From the Some of the World’s Biggest Sports Brands…

5 Keys to Setting a Better Price

Ticketmaster Takes Continue To Come…

6 Reasons Businesses Set Sh*tty Prices!

3 Reasons Pricing is the Big Moment in Your Business

🔍 Ticketmaster: All Eyes On Them!

…