Dave's Blog - Page 202 of 208 - Wakeman Consulting Group

How do you define success?

One of the big challenges in understanding your revenue generation and the success or failure of any new initiative is by defining your intended outcomes. I’ve been reading “The Lonesome Dove” series by Larry McMurtry lately and one of the big sections of the first book revolves around Call feeling like all of these highly […]

Back to Basics #3: We are all in the marketing business

The picture above encapsulates everything you need to ask about your marketing before you begin…that way you have a handy guide to take action on my next proclamation, which is: WE ARE ALL IN THE MARKETING BUSINESS!!!! That has to be tough for a lot of you to swallow, but it is true. As our […]

Back to Basics #2: You Are In The Customer Experience Business

There are a few things that are really job number one in any business. The ultimate one being that you need to grow and keep customers. Which is a much longer way of saying that customer experience counts. In the world of business, you are competing on any number of different factors: price, speed, efficiency, […]

April 11, 2016
YDESIGN
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Any great movie has a protagonist and an antagonist. Think conflict like: Superman and Batman! Or The Rebel Alliance versus The Galactic Empire! Now, what does any of this have to do with your business? Basically everything… Why? Because you have to know who you are attacking. In business, it is all too common for […]

Do You Know Your Market?

Back To Basics #1: Hitting and Catching

As baseball season is less than a week old, it got me thinking about how spring training is a time when players and their teams start working on their basics: hitting, pitching, defense, situations…etc. And, considering that we spend so much time on our businesses, it is not really something that we ever really have […]

3 Ways To Overcome Stagnation In Your Business

When your business isn’t growing and you don’t have any clue, it is easy to just redouble your efforts and look for ways that you can do more of the same. Or, you can continue to hold true to the idea that “this is the way that we have always done this.” The problem is […]