Dave's Blog

Job 1 For Your Business Is Winning Customers and Keeping Them

November 1, 2016
wakemanconsulting
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I had lunch this afternoon with a colleague in the world of sports business that is just a little younger than me and we were talking about some of the areas where sports business executives make mistakes. One of them is not really focusing enough attention on actually building fans. They love to sell to […]

October 31, 2016
wakemanconsulting
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To win in business and life, you need to tackle things differently constantly. Why? Because as the great philosopher, Pat Riley, reminds us, “the only thing in life that is constant is change.” For many of you, you are on a treadmill of business activity that looks exactly like it looked in the past. Why? […]

October 28, 2016
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And I know baseball is struggling, but this is really compelling.

October 27, 2016
wakemanconsulting
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Recently I put out a request for people that were struggling with their email campaigns: either the entire campaign or if they were finding that they were challenged with even getting their emails opened, if they were tracking them through some sort of email system. That led me to an interesting example from a college […]

October 26, 2016
wakemanconsulting
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If so, I am doing a webinar titled: “Writing Emails That Sell” on Thursday, November 3rd, 2016 at 10AM EST. If you are interested in signing up…you can email me directly or sign up in the box above.

October 25, 2016
wakemanconsulting
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I know from talking to a lot of you that many organizations are stuck in the trap of “we’ve always done things this way, so why change now.” Which is pretty stupid, if you ask me. Why am I being so harsh? Because in the words of the great philosopher, Pat Riley, “the only thing […]

October 24, 2016
wakemanconsulting
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Bullseye! That’s what you hope you hit with all of your marketing activities. Unfortunately, I bet for most of you that your marketing spread looks like a mess. Why is that when you have all of this data? All of this information on buying habits? Everything that you should have to make your marketing efforts […]

Job 1 For Your Business Is Winning Customers and Keeping Them

If You Want To Win My Business, You Better Sign Up For My Webinar!

Its Game 3 of the World Series

Are You Making The Right Ask In Your Emails?

Do The Sales Emails You Send Suck?

Is “How We’ve Always Done That” An Excuse To Not Think?

Are You Aiming At The Right Targets?

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