Dave's Blog

Do You Focus on Your Fans Enough? And, Meet Me in NYC!?

September 13, 2023
wakemanconsulting
No Comments

A few articles today with a similar theme: focusing on the customer. Before we get there a chance to meet me in NYC in 2 weeks: I’m hosting a special day with me in New York City on Thursday, September 28 called ‘Rethinking Revenue: Creating New Opportunities in Any Market’.I’m limiting this to 15 people or less.The fee is […]

September 13, 2023
wakemanconsulting
No Comments

Hi! A friend of ‘The Business of Fun’ podcast, Dave Harland, had an interesting post on LinkedIn this morning. In it, Dave said, “…to automatically charge twice what your competitors are charging.” Dave’s posts all contain humor as a tool teach…see yesterday’s post about lessons I learned teaching my MBA students. But what got my attention was […]

September 12, 2023
wakemanconsulting
No Comments

What does it take to be a good teacher? That was the question I kept asking myself while preparing my brand management class for the Executive MBA students at the Kelley School of Business who take their courses through the Kelley Direct Program. After spending a few days in Milwaukee, I learned a lot about […]

September 11, 2023
wakemanconsulting
No Comments

Hey! Thank you for being here this morning. You might think that I am one of those people that is naturally a “marketing guy”. I don’t know if that is true or not. My biggest marketing mistake is why you might think that. What was it? In my early 20s, I helped open some nightclubs […]

September 7, 2023
wakemanconsulting
No Comments

Hey! Don’t you all wish we could sell tickets to anything like Taylor Swift seems to sell tickets to everything? CNBC reports that after 24 hours of putting her film of the Eras tour on sale, that the theatrical release is already one of the Top 10 pre-sales of all time. That’s great!She’s Taylor Swift, but what can we […]

September 1, 2023
wakemanconsulting
No Comments

Hey! Coming to you live from my deck as the boy rests up for his opening soccer tournament of the season. At the bottom, I share an example of a classical organization offering an auto-renew subscription. I’m curious what y’all think. I’m trying to work through a bunch of articles and other ideas that have […]

August 31, 2023
wakemanconsulting
No Comments

Hi! I had a question from a reader about how the new format of more frequent newsletters is working for me. Thanks for reading Talking Tickets! ! Subscribe for free to receive new posts and support my work. Subscribed In the form of transparency: Strategy, Strategy, Everywhere: Love this one from Roger L. Martin. In […]

Do You Focus on Your Fans Enough? And, Meet Me in NYC!?

Are You Underpricing? Plus, Meet Me in NYC for a Day!

4 Lessons That Teaching At the Kelley On Location Event Gave Me…

You Can Learn From My Greatest Marketing Mistake…

Can We All Sell Tickets Like Taylor Swift?

The Secondary Market/Resale and A Guide to Consider…

The Orioles Want to Change Baltimore…

…