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- Should I keep this in the ‘Talking Tickets’ feed?
- Should I kill it?
- Should I roll it out as its own thing?
Penny the Bulldog and I are still managing a big construction project.
Frédéric Longatte says that 2025 is an inflection point in ticketing:
Frederic points to 5 points:
- Getting tickets into the hands of fans
- Full-scale mobile adaption
- Fan First
- Experience Economy
- Ticket partners to the CTO, not just service providers
I’ve been hammering the fan first POV for longer than I want to admit.
It is a mindset thing.
Early in the podcast, we started with conversations about how tickets was the only business that put the demands of the seller in front of the customer.
While not true, I appreciate the sentiment.
Now, almost everyone puts their own needs first.
IMO, I would tell people to look at the future that’s already happened:
- Fans wait longer and longer to buy.
- Look at scan rates: are you selling tickets that fans aren’t using?
- What kind of experience do you want to create?
Let me know what you think about the inflection points in 2025?
Or, do you think it will be much the same, only different?
Join us in the Talking Tickets Slack Channel.
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