basics Archives - Wakeman Consulting Group

How Well Are You Doing The Basics?

I’ve been doing a lot of research in preparation for a number of different presentations and offerings that I have coming up… If you were to ask me what the common theme of much of my research has been, it has been the need to return to basics. What exactly are the basics? That’s […]

Basics…

Sometimes I see people complain about a focus on the rudimentary or the, seemingly, obvious things in business. But, too often, the rudimentary and obvious are the first things to be missed.

The evolution of this blog…and site.

Just the other day, this site turned 4 years old. Which means it is slightly older than Cormac…who knew? Anyway, over the years it began as just a blog and has slowly evolved into a home for my consulting business…nothing fancy, but a place that you can come and find my blog, my services, my […]

Your Most Important Skill Isn’t Knowing Everything…

It is more readily, being able to ask very good questions. In the heat of a meeting or a sales call, we too often forget that the reason most of our clients and prospects are talking to us isn’t because of us…it is almost always because they have some problem that they think we can […]

Just the Basics #3: Closing Sales

I know enough of you have been saddled with bad sales advice. I get it. I am pretty sure that I heard a lot of the same advice when I was a young guy starting out. But here is something that you can take and keep as a basic of business, if you are following […]

Just the Basics #1: Buzzwords and Fads…

I’m a radical fan of the basics. In my opinion, buzzwords and fads are just a lazy person’s attempt to seem relevant. The real excellence is in focusing on doing solid work everyday. And, even when you are using a new platform or technology…that means focusing on the basics: * Who’s my customer? * What […]

December 15, 2016
wakemanconsulting
No Comments

I did a webinar today for the NATB, the trade association that represents ticket brokers. Not necessarily a group that you associate with being popular in many instances, but a group that is often vilified because the primary market needs an enemy to cover for some of their worst excesses. Because I was talking to […]