strategy Archives - Page 47 of 55 - Wakeman Consulting Group

“Can You Only Pick One Way To Be Better…”

December 11, 2016
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I was doing a podcast with week with Brett Zalaski for the ALSD’s new B2B sales vertical and one of the questions we were discussing was, “what area do you think sports business leaders should be getting better in?” I had a pretty well thought out and well considered answer prepared because, in general, the […]

November 3, 2016
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In working with a lot of sports, entertainment, and hospitality companies over the years, people talk about word of mouth pretty regularly. Along with referrals and testimonials. What you find if you spend enough time around these verticals is that in most cases, the talk is great, but the execution is piss pour. That’s why […]

October 24, 2016
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Bullseye! That’s what you hope you hit with all of your marketing activities. Unfortunately, I bet for most of you that your marketing spread looks like a mess. Why is that when you have all of this data? All of this information on buying habits? Everything that you should have to make your marketing efforts […]

October 15, 2016
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In the wake of the Wells Fargo account opening scandal, the bank is in the dumps…and rightfully so. Their new CEO says that he understands that his first job is to restore trust in the brand, but we have to ask the question: “Is that even possible?” And, if it is possible, is it even […]

October 14, 2016
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Hey! Guess what? You have a brand, even if you don’t think you do. That means you need to think about the ways that you can make the brand sing. While I have written again and again about the power of your brand, it pays to repeat yourself from time to time. So here are […]

October 12, 2016
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Right now there is a lot of talk in the press about the potential of a Twitter sale to any number of potential suitors. Who knows if any of them will come true. But the premise that drives all of this acquisition talk is the idea that someone like Disney or SalesForce or that “one […]

October 11, 2016
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One thing that maybe doesn’t get the light it deserves when you are considering how to implement your strategic efforts is the role of leadership. Leadership is really the key ingredient and can mean the difference between success and failure in your strategic efforts. But what does being an effective leader in your strategic efforts […]

strategy

“Can You Only Pick One Way To Be Better…”

Here’s a wise use of a testimonial…

Are You Aiming At The Right Targets?

Wells Fargo Screwed The Pooch! Now What?

10 Ways To Make Your Brand Sing!

Boldly Go…Where?

These 3 Leadership Principles Will Help Your Strategy Be Successful

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