strategy Archives - Page 19 of 60 - Wakeman Consulting Group

Twitt…er, X cuts ad prices to stimulate demand. There’s just one problem!

Hi! So X cut ad prices to win back advertisers!? Lucky for you, I’m hosting a FREE session on setting better prices on August 15th, but today I’ll explain to you a few things about pricing that make this decision unwise. Today’s riff is on pricing and X/Twitter. Price doesn’t stimulate demand: In economics, you’ll hear the […]

Tesla keeps Discounting and Profits Keep Falling…”The Doom Loop of Discounts”!

I’ve been going through the process of thinking about how to market and sell myself and my work. That has required a lot of time to do the difficult work of thinking. As I’m working through how to offer up more ideas to generate more ideas with a hat tip to Louis Grenier from Everybody […]

WTF?! Cirque du Soleil and Reinvention

Originally published to my email list! Late in August, I’ll teach my brand management class for executive MBA students. On Sunday, The New York Times printed an article about Cirque du Soliel that could be a case study for me to use for the entire class. I jotted down a few notes as I was reading it that […]

Tesla keeps Discounting and Profits Keep Falling…”The Doom Loop of Discounts”!

Hey! I’ve been inactive here, I’m sorry. I’ve been going through the process of thinking about how to market and sell myself and my work. That has required a lot of time to do the difficult work of thinking. As I’m working through how to offer up more ideas to generate more ideas with a […]

Beyonce’s Team Sold Shows With Logistical Issues?! C’mon Man!

Hey! The 2023 holiday continues. I found a key lime pie vending machine in downtown Miami. Thanks for reading Talking Tickets! ! Subscribe for free to receive new posts and support my work. Subscribed The pricing session is going to be rescheduled for August 15th at 1 PM eastern. To the Tickets! I. Beyonce cancels a […]

Face Value Ticket Prices are “Antiquated”?!

Hey from poolside in Miami! (The view looks the same every year because I’m almost always at the same spot. I’m a sucker.) Thanks for reading Talking Tickets! ! Subscribe for free to receive new posts and support my work. Subscribed You’ll get a short newsletter today with some stuff that has caught my eyes. […]

7 Things to Consider When You Set Your Strategy…

Hey! I was reading a book analyzing Peter Drucker’s approach to teaching and at the end there was a section on things to consider. That got me thinking about sharing a few ideas about what we should all be considering when we think about strategy. I’ve been drawing some diagrams and grids lately. Here’s one […]