sportsbiz Archives - Page 9 of 11 - Wakeman Consulting Group

Talking Tickets 6 May 2022: Broadway Struggles! Changes To the NCAA! Manchester United Ticket Plans! And, More!

Hey! Damn calendar…didn’t give me room to make May the 4th jokes in real-time! You’ll have to just forgive me with some memes! Okay, two is enough… I am, after all, a serious man! Anyway, thank you for continuing to share the newsletter with friends and colleagues. It keeps making sure that I keep doing […]

Bayer Leverkusen, Brand Building, and the 4Ps

Big Ideas: Brand awareness has been working for F1 and is likely to work in the case of Bayer Leverkusen. The history of your club matters, a lot. You have to take control of your brand building because there is no guarantee that anyone will do it well for you. This is a good way […]

Talking Tickets 6 May 2022: Manchester United Tickets! Market Research! Changes at the NCAA! And, More!

February 25, 2022
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Hey, y’all! Okay…I’m in. I’m going to be in Birmingham for the Ticketing Professionals Conference 16-18 March at the NEC Campus. This year’s event is going to be the biggest yet…the trade show floor is sold out, an opening night party this year! And, great, great speakers like Richard Howle, Lyndsey Jackson, Pauline Fallowell, Jaime Snelgrove, […]

February 16, 2022
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Hey! One of the top topics asked about so far? Real, significant changes? Have you shared your thoughts with me about the “pod-ference” yet? Please do! Share Talking Tickets! I’m looking at making a trip to Paris, London, and Birmingham from 11 March to 20 March. The final details are still being worked out, but I’ll […]

February 10, 2022
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I did a Super Bowl week edition of “Scott’s Takes” with Scott Friedman yesterday. We covered a lot of ground and I talked about the way that the NFL’s On Location program has helped the Super Bowl maintain price integrity. Then, overnight, there were about 1,200 tickets dropped on the secondary market which could impact […]

February 3, 2022
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Hey! Hey! If you haven’t noticed, we have a new home on Substack. I hope this smooths out some of the challenges some of you were dealing with viewing the newsletter on your mobile phone. Thanks for being here! It means a lot to me that all of you allow me into your inbox each […]

sportsbiz

Talking Tickets 6 May 2022: Broadway Struggles! Changes To the NCAA! Manchester United Ticket Plans! And, More!

Bayer Leverkusen, Brand Building, and the 4Ps

Talking Tickets 6 May 2022: Manchester United Tickets! Market Research! Changes at the NCAA! And, More!

Talking Tickets 25 February 2022: I’m Going to TPC! Customers Still Dislike Ticketmaster! Market Research! And, More!

Talking Tickets 11 February 2022: The 2022 Dave World Tour! Customers Want Peace of Mind! $4B in Revenue! And, More!

5 Things I Think I Think About SportsBiz Super Bowl Week Edition

Talking Tickets 7 August 2020: The City of Melbourne! The Future of Ticket Sales! #SportsBiz! And, More!

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