pricing Archives - Page 2 of 15 - Wakeman Consulting Group

2 Pieces I Shared Recently…Brand Resources and Black Friday (On Cyber Monday)

November 27, 2023
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Happy Thanksgiving in America… So I’m sharing two timely things with you today that I wrote in other locations: On Strategy Showcase Talks to Mark Ritson About American Marketers… Today, Fergus O’Carroll has Mark Ritson on to talk about his column on American marketing effectiveness. I wrote a piece when Mark first made his comments with my thoughts on […]

November 21, 2023
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Hi- I’ve been following the experiment Ken Davenport has going with starting times for A Beautiful Noise on Brodway. Ken switched a Wednesday night show with a Thursday matinee performance and the results have been pretty compelling: Why do I bring that up today? Because I read two articles from ‘The Stage’ today that brought the need to […]

November 7, 2023
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Hey! A few links today: You can let me know what you think about these stories by email, DM, or in the Slack Channel. I’m always curious about what is working or not working. My neighbors go nuts at Halloween! Colby Fackler writes about sports being the business of rituals: I like this way of thinking. […]

October 18, 2023
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Hi! Join me for an end of the year planning session for 2024. The Wall Street Journal told me it is getting too expensive to have fun and I wanted to look at some of the numbers involved. Why? Because a lot of times numbers can be manipulated to tell you what you want to hear. Let’s […]

September 28, 2023
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Hi- I’m back from NYC where I had to juggle some things. It was more of a personal trip than a professional trip. So, everything had to be focused on the personal aspect. I did have one of my favorite things before I left: The sandwich of champions when my office was on West 45th […]

September 20, 2023
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Hi! Pricing seems to cause folks more panic than anything else they talk to me about: The list goes on… Does this ring true for you? At 1230 Eastern, today, Wednesday 20 September, I’m going to host a FREE webinar on pricing strategies called “Myth Busting: Shitty Pricing Strategies That Are Costing You Money.” In today’s […]

September 19, 2023
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Hi! Pricing! I’m doing a FREE webinar on Wednesday 20, September at 12:30 PM. It is for SMEs, freelancers, and solo consultants focused on busting pricing myths. Join me! This morning, I’ve got a few links to some stuff that I’ve been reading about a little lately. To the Tickets! Tickets for Good offers free […]

pricing

2 Pieces I Shared Recently…Brand Resources and Black Friday (On Cyber Monday)

Is a 6:30 Start Time the Answer to Declining Theatre Audiences?

36.8% of Guests Don’t Know Non-Profit Arts Organizations Are Non-Profit Arts Organizations! So…?

“Funflation” is on the Rise!

The Federal Government’s Antitrust Against Amazon Could Be a Blueprint for Action Against Live Nation…

Are You Making One of These Pricing Mistakes?

Market Research Will Help You Find Opportunities, Set Better Prices, and Grow Your Profits.

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