The Only Things To Focus On…
People, processes, and outcomes… The rest of it is just background noise.
Stop It With The Numbers! Why Not Measure Something Important Like Outcomes?
Man, in the world of sales and marketing it is so easy to fall in love with numbers and metrics that make you feel useful and productive. But the question I ask so many of my clients and prospects is: are the thing you measure really all that important? Sometimes I get a knee jerk: […]
Stop! Before You Start Any Strategic Initiative, Think About These Areas!
Lots of people love to rush into strategic “planning” or “thinking” sessions. And, they usually do so without putting much thought into where their focus should be. Let’s not do that. Here are 10 areas that you need to focus on and think about before you take the first step in any strategic thinking or […]
Your Strategy Has One Important Point: Results!
No matter what your industry or what your organization’s mission is, the end result of your strategy is the same…you need to achieve results. Unfortunately, in too many organizations the strategy sessions end up being sessions that never end. This can be driven by any number of reasons, but a few of the common ones […]
How Do You Take Your Strategy From Theory To Action?
One of the toughest challenges any organization faces is moving their strategy from theory into action. Often this challenge pops up because the people that are and have been responsible for the development of the strategy are far removed from the teams and people that are in charge of implementing the strategy. This challenge comes […]
What Exactly Is Your Focus?
In a lot of organizations, you end up finding that everyone is off doing something else. The marketing department is looking at one set of data and focusing on one different problem. The sales team is off on it’s own special mission to make sales in an area that may or may not be the […]
How do you define success?
One of the big challenges in understanding your revenue generation and the success or failure of any new initiative is by defining your intended outcomes. I’ve been reading “The Lonesome Dove” series by Larry McMurtry lately and one of the big sections of the first book revolves around Call feeling like all of these highly […]