communications Archives - Page 3 of 4 - Wakeman Consulting Group

4 keys to consulting success…break glass as needed.

There are 4 keys to success as a consultant, get out your pens and paper… 1. Listening well 2. Writing with conviction 3. Reading for comprehension 4. Speaking with authority and clarity

“Its never been done this way before.”

“You’re blog isn’t going to change the world.” “You can’t make a living do that.” “Who do you think you are?” “Ideas don’t matter.” These are all examples of the ways that people can try to shut down someone. If you hear one of these phrases, it is best to ask what the other person’s […]

Embracing My Audience

I’m pretty fortunate, I have a small platform and one that is growing. Each time I engage with my audience, I feel very lucky because it isn’t something that I take for granted. So I was thinking about how I can embrace my audience and make their challenges my own, so that I can better […]

Develop Your Consistent Message

One topic I get asked about pretty regularly is how do you keep your communications consistent… Being consistent at any activity is tough and something you have to make a priority. To be consistent as a communicator, here are a few keys: 1. Plan Your Communications: Many of us have said that we want to blog […]

Looking At The Right Things?

In marketing, we often get too obsessed on just one form of communication or what’s the newest fad in communication…and if you just think back a few years, marketers have all of these incredible new tools to play with like Twitter, Tumblr, Facebook… But the core of marketing is the same, you want to create […]

Communication Is More Than Just Talking

When you are thinking about your marketing and communications strategy, think about the strategy from both sides…both the sender and the receiver. Its very easy to think about your strategies from only your point of view, but take a second to look at them from the other side and see what changes.