Contact Dave: + 1 917-705-6301

Email: dave@davewakeman.com

4538 Broad Branch Road NW Washington, DC 20008

Contact Dave: + 1 917-705-6301

Email: dave@davewakeman.com

4538 Broad Branch Road NW Washington, DC 20008

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Stop Going Where Your Prospects Ain’t!

I thought the cartoon above was funny because how often do we find ourselves trying to sell someone on something that they never even wanted, may never want, and just find annoying? If you are like a lot of people I talk with, it isn’t an uncommon thing…and also uncommon is the fact that despite […]

Stop Going Where Your Prospects Ain’t!

I thought the cartoon above was funny because how often do we find ourselves trying to sell someone on something that they never even wanted, may never want, and just find annoying? If you are like a lot of people I talk with, it isn’t an uncommon thing…and also uncommon is the fact that despite […]

10 Considerations Your Marketing Must Make

The first rule of marketing is that you need to put some thought into it and identify a market and a void that you want to fill. Unfortunately, that doesn’t always happen and you end up with a bunch of worthless advertising that just eats away at any good will you might have possibly had. […]

Quick! Set Your Strategy!

January 7, 2016
wakemanconsulting
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Strategy is one of those words that is thrown around constantly in business and one that is much too often used synonymously with some tactical aspect of your business. But strategy is a pretty simple idea that says one thing, where does my business need to focus its attention. For most of us, thinking about […]

What about your value proposition?

September 15, 2015
wakemanconsulting
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Let’s discuss value… That’s really what you are selling after all. But what about dealing with the challenge of overcoming a poor value proposition. Its more common than you think. In fact, too often, we don’t have any idea exactly why our clients are buying from us. Here are a few places to look: 1. […]