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dave@davewakeman.com
Washington, DC 20008
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Heading Into 2021

Happy New Year!

I just finished going through a process that I recommend for everyone in any business each year, revisiting their segmentation, targeting, and positioning; looking at your strategy, setting some SMART goals, and thinking about where you are going to take your business in the year ahead.

2020, obviously not a highlight year for a lot of businesses.

Forget 2020, looking at 2021, I wanted to spend a few moments highlighting a few things about my thinking heading into the new year that might add value or present new ideas for y’all.