My son wanted to come on my podcast to talk about sports business, marketing, and reaching a younger generation of fans and potential fans.
He’s my son, but I found him to have some really good ideas on marketing and sports business.
Here are a few takeaways from our conversation:
Cormac likes the community and the connection to places that comes with following the Australian Football League, Premier League, and soccer:
I guess I have rubbed off on him since I was giving a talk pretty frequently in the before times about building communities around your teams and organizations.
Cormac especially digs the AFL and the way that it has brought his 5th grade class closer to his teacher from Australia.
Cormac has some ideas on baseball:
He thinks that the ball just isn’t in play enough but that strikeouts aren’t the problem. He likes homers, hits, and strike outs. Not walks.