Earlier this week I published the books I read in 2011. Since the list is kind of split between stuff that was completely entertaining, utterly useless and, in some cases, possibly useful, I thought I would highlight some of my favorite things from 2011 in hopes that you might find one that entertains you or that maybe helps you out a little bit.
* In the area of just plain entertaining, I read many Tim Dorsey books in 2011, finishing his entire series of Serge A Storms books before moving on to John D MacDonald. The Travis McGee books inspired tons of really great writers including Stephen King, Carl Hiassen, and Dave Barry.
Pick up one of them. Start anywhere. You’ll thank me for it.
* Obviously I can’t tell you often enough that you need to read Seth Godin’s blog. So it should be no surprise that I read a few of Seth’s books last year. One I want to point out to you is We Are Weird. Its a book about the death of mass marketing and how marketers need to focus on the niche markets now. I’m not sure I agree with everything there, but I do know that marketers need to think a bit differently and embrace diversity in the marketplace.
* I’m a bit of a runner. Or, I have been known to go out for a few hours at a time as a way to relax and think. So I’m always looking for tips that will help me increase my endurance and speed at the longer distances. Relentless Forward Progress has a couple of great training plans for people that want to try out ultramarathons.
Here are a few books I wanted to highlight. Going forward I will point out other books that I find interesting and maybe you can enjoy them and use.