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dave@davewakeman.com
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Just the Basics #1: Buzzwords and Fads…

I’m a radical fan of the basics. 

In my opinion, buzzwords and fads are just a lazy person’s attempt to seem relevant. 

The real excellence is in focusing on doing solid work everyday. And, even when you are using a new platform or technology…that means focusing on the basics:

* Who’s my customer?

* What can I do to add value to them? 

* How can I make my work excellent?

And so on….

Obviously, the gurus and ninjas will disagree.