At the end of the day, any business has one goal: growth.
Growth of customers.
Growth of revenues.
Growth of profits.
Because growth can get fuzzy for a lot of organizations, here are 15 key things to pay attention to when you are thinking about growth.
1. Strategy:
This is the simple stuff:
What is our value?
Who is our buyer?
How do we reach them?
2. Marketing:
This is how you deliver your message.
What it is?
Who is it targeting?
3. Sales:
Until a sale is made, nothing happens.
4. Innovation:
Innovation is really the heart of growth.
5. Leadership:
Growth is all about leadership.
The right focus.
The right actions.
Leadership!
6. Management:
Management is doing the right things at the right time.
7. Value:
Lead with value.
What makes you stand out?
What do you do that no one else can?
8. Diversification:
Should you focus on one area?
Can you focus on one area?
What makes the most sense?
9. Effectiveness:
How effective are your actions?
Are you doing things that are meaningful to your business?
10. Decision Making:
Duh!
If you don’t make the right decisions at the right time, nothing good happens.
11. Change:
The only thing certain in life is change.
So when change rears its beautiful face, you embrace it.
12. Opportunity:
Are you looking for them?
Are you taking advantage of them?
Do you have a framework that helps you decide how to approach them?
13. Service:
Customer service is the killer app in business.
14. Multiple streams of revenue:
Can you diversify?
Have you diversified?
15. Develop your teams:
Your business is only as strong as your team.
What are you doing to build up your teams?
How are you increasing their skills?
Are you doing enough?