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Back to Basics #2: You Are In The Customer Experience Business

There are a few things that are really job number one in any business. The ultimate one being that you need to grow and keep customers. Which is a much longer way of saying that customer experience counts. In the world of business, you are competing on any number of different factors: price, speed, efficiency, […]

Do You Know Your Market?

April 11, 2016
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Any great movie has a protagonist and an antagonist. Think conflict like: Superman and Batman! Or The Rebel Alliance versus The Galactic Empire! Now, what does any of this have to do with your business? Basically everything… Why? Because you have to know who you are attacking. In business, it is all too common for […]

Do You Know Your Market?

Any great movie has a protagonist and an antagonist. Think conflict like: Superman and Batman! Or The Rebel Alliance versus The Galactic Empire! Now, what does any of this have to do with your business? Basically everything… Why? Because you have to know who you are attacking. In business, it is all too common for […]

Back To Basics #1: Hitting and Catching

As baseball season is less than a week old, it got me thinking about how spring training is a time when players and their teams start working on their basics: hitting, pitching, defense, situations…etc. And, considering that we spend so much time on our businesses, it is not really something that we ever really have […]

3 Ways To Overcome Stagnation In Your Business

When your business isn’t growing and you don’t have any clue, it is easy to just redouble your efforts and look for ways that you can do more of the same. Or, you can continue to hold true to the idea that “this is the way that we have always done this.” The problem is […]

What Revenue Growth Really Means To You?

Everyone wants to grow their business…everyone. And, when that happens, the term that gets thrown around more and more is revenue growth, even if there isn’t anything attached to it. But revenue growth is actually more than just a fancy way of saying that we are going to make some more money, it is an […]

3 Questions To Ask To Make Sure Your Business Has The Right Model

One thing that is certain is that if your business doesn’t have the right business model to support itself, your business won’t go very far or anywhere. And, that is why getting your business model correct is so important. One of the biggest factors in the success or failure of any business’s ability to generate […]