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Travis Scott and Jordan Brand…They Have Updating the Brand Right.

My go-to sneaker newsletter is by Mike Sykes and this morning he put together a really solid one about Travis Scott and the Jordan Brand. The Kicks You Wear The Kicks You Wear, Vol. 345 — The Travis Scott Effect 🌵 Goooood morning, folks! Welcome to the Kicks You Wear. Thanks so much for reading. […]

The worst strategy advice I know of…

I originally posted this on LinkedIn and it has received so much attention, I figured you might find it useful as well. Including the drawing and picture. I try to add some humor to your day. Today I want to talk about some of the worst advice I know of when it comes to strategy: ‘Let the […]

How I Approach a Strategy Discussion…

Hi! Earlier this week, I wrote about the numbers I look for when I am working on a ticketing project. You have also told me that you would like hear more about how I approach things when I work with people. So let’s try that today. You can find the stuff on the numbers I […]

The Quality of MLB’s New Jerseys: Brand Codes 101

February 17, 2024
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Brands spend a lot of time thinking about their brand…if they are smart. Why? For major businesses, your brand can be worth 30-40% of the total valuation of your business. For a small business, your brand and your name are likely the only thing you have that is standing between you and the commodity abyss. […]

‘The Messenger’ is a Reminder: Strategy Before Tactics…

February 1, 2024
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Honestly, I’m not sure if I heard of The Messenger before yesterday. Which is probably part of the problem the site had. But the bigger point to make is that the collapse of The Messenger is a reminder to get your strategy right before you do anything else. I took a look at the site’s Wikipedia this morning and saw a […]

TechCrunch Shuts TC+ For a Good Strategic Reason…

January 31, 2024
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TechCrunch shuts down TC+ to get their focus on one business. It is the quote from Editor in Chief, Connie Lozois, that really struck me as very smart: “Building around two businesses hasn’t allowed us to focus where we can win.” Music to my ears. Why? Our business environment seems to almost exclusively send the […]

What Does Reinvention Mean to You Now?

January 29, 2024
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Dr. Julie Gurner is the psychologist that was an inspiration for Wendy Rhodes on Billions. This morning she wrote about the 4 critical moments that define your success in business or your career. I’ve been thinking about the fourth one a lot lately. Why? Because it feels like all of us are at a point of inflection and […]