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Just the Basics #2: What is Marketing?

If you surf the Internet for any period of time, you will find a lot of self described marketing “experts,” “gurus,” and “ninjas." They will all fail to tell you what marketing is. Marketing is everything you do. Simple as that. Every action you take. Every decision that you make. Every little bit of your […]

Just the Basics #1: Buzzwords and Fads…

I’m a radical fan of the basics. In my opinion, buzzwords and fads are just a lazy person’s attempt to seem relevant. The real excellence is in focusing on doing solid work everyday. And, even when you are using a new platform or technology…that means focusing on the basics: * Who’s my customer? * What […]

3 Things We Should Learn From Tim Cook

While you can be reading this whenever you would like, I am writing it one day before Apple is expected to announce the latest update to its line of iPads. Most of the time business bloggers and writers focus on things they wish they would see from Apple and Apple’s CEO Tim Cook. Usually the […]

Don’t Answer Every Email

I just spent an hour on the phone with several clients and possible clients…it was productive and I wouldn’t have gained nearly as much if I had tried to conduct these conversations via email. Too often we are tethered to our mobile devices and feel like we have to immediately get to every email. That’s […]

You Can Learn A Lot From This Government Shutdown…(And, It Isn’t What You Think)

As anyone with a pulse probably knows, we are in the middle of a government shutdown currently with the added pressure of the looming need for the country’s debt ceiling needing to be raised or we won’t have enough money on hand to pay our bills which would put the United States in default for […]

Sales Doesn’t Have To Be Tough (7 Stages of Selling)

I read an article that came out at the end of last year that talked about the 10 biggest things you can do to get hired in 2013. One of them was sales… As someone that built a business and a career on a lot of sales and being a trusted voice in the sales […]

Getting Your Business Back In Gear

Well, its now officially fall for me…Cormac went back to school today and he didn’t even seem disappointed that Daddy Day Care was coming to an end. What does that mean for you or me? Well, if you are like a lot of people during the summer…things slow down. In most cases, a […]