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Here’s a quick way to improve your content strategy

October 12, 2015
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Being a revenue consultant means that I often need to be my own best marketing and sales client. One thing that I know that I do a pretty good job of is taking my content and using it in multiple ways. For many people, this is a challenge because we often think of a speech, […]

October 11, 2015
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Lately I have been playing with a lot of content in a lot of different places. It is sort of awesome because I have a huge amount of content to share and it gives me the chance to test and validate certain ideas. One thing I have noticed as content marketing has grown more and […]

October 10, 2015
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A lot of times we find ourselves drenched in the minutia of some new fad or idea. That’s typically our biggest and quickest downfall. Why? Because we aren’t as well versed in the basics as we need to be to generate the kind of business results that we need to be successful. In fact, if […]

October 3, 2015
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Back in the day, I was one of the most successful ticket brokers ever! And, that’s all the hyperbole I am going to give you about my days in tickets, but the really important lesson that I learned by working in tickets was about pricing and profit. In the businesses that we are involved in, […]

September 24, 2015
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I’ve been pretty heavily involved in politics for years and have had a good track record of creating messaging that sways voters and issues. That’s why I have been obsessed with the 2016 presidential campaign here in the US. But not for the reasons you would think… The main reason is that I have been […]

September 23, 2015
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What I just did in the headline is called a “call to action.” It is the most powerful thing you have in your arsenal when you are doing anything that is marketing related. Why? Because it tells your audience what you want them to do. In too many places we hear the term thrown around […]

September 22, 2015
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One of our biggest issues as marketers and business leaders is understanding in relevant terms whether or not our marketing is gaining traction and if it isn’t, what in the world do we do about it. A big challenge in understanding how your marketing is performing is to look at it from the idea of […]

marketing

Here’s a quick way to improve your content strategy

3 Ways To Improve Your Content Marketing

3 Business Basics You Absolutely Need To Pay Attention To

Value/Success/Profits #2: Knowing where your money comes from

If you are reacting, you are likely losing!

I want you to share this post with your friends and colleagues!

You need a POV to get traction

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