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You Are Always Moving Towards The Long-Term…

Here’s the tl;dr version: Your long-term goals for revenue begin with 3 things: A strong plan focused on where you want to see your organization grow. A value proposition that combines the value you want to create for your customers and a focus on the people that can use the value and will pay for it. Short-term actions that feed …

Ways To Max Revenue #4: Are You Adding Value

This blog mostly focuses on all the variables at play when you are trying to generate revenue for your organization or business. So one of the first conversations you need to have no matter what your endeavor looks like is what is the value we are adding? Value is the primary creation of any organization. If it isn’t, there won’t …

100 Ways To Max Out Your Revenue #3: Get Your Value Proposition Right

One of the quickest ways that you can turn around your revenue engine is by making sure you get your value proposition correct. In too many instances, we find businesses that get stuck navel gazing and talking about features and benefits! BORING!  What you really need to focus on is how you create value for your clients. What are the …

3 Keys To ReThinking Your Value Proposition

In too many instances, we think of our value propositions as fixed items or we feel like our value proposition is defined by the market. In either case, that is incorrect. Our value proposition is just like us, it should be evolving as we move forward in life. The challenge for many businesses is, how do we redefine our value …

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3 Ways To Maximize Your Value Proposition!

Over and over again, I am going to come back to the point that the most important aspect of any revenue generation model you decide to use for your business is going to be built upon a foundation of the value that you create for your customers. This value has to be expressed in the value proposition that you use …

3 Ways To Maximize Your Value Proposition!

Over and over again, I am going to come back to the point that the most important aspect of any revenue generation model you decide to use for your business is going to be built upon a foundation of the value that you create for your customers. This value has to be expressed in the value proposition that you use …

3 Ways To Maximize Your Value Proposition!

Over and over again, I am going to come back to the point that the most important aspect of any revenue generation model you decide to use for your business is going to be built upon a foundation of the value that you create for your customers. This value has to be expressed in the value proposition that you use …