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Sports Ticket Sales Is Going To Change In The States After The Pandemic!

Get my weekly ticket newsletter at www.talkingtickets.substack.com A few days ago, I had a chance to talk with my friend, Brett Zalaski, and we spent about 2.5 hours talking about sales, renewing and expanding skills, and the future of sports business. We even managed to record a little more than an hour of it for my podcast. After our conversation, …

4 Ideas From My Conversation with Lifeblue’s Nicki Purcell

I had the chance to talk with Nicki Purcell from Lifeblue last week for a new edition of The Business of Fun. We covered a lot of ground about leading during the pandemic, rethinking your business, reinventing your business, and a whole lot more. There’s a lot that we got into but here are some ideas that really struck me …

3 Tips For Increasing B2B Ticket Sales

One question that I get asked pretty regularly is, “How can we talk about the value of a ticket when we are selling business-to-business?” There isn’t a straightforward answer because all decisions end up being emotional decisions. Where this question trips up many salespeople is that the answer isn’t always scalable and the answer definitely doesn’t sit still. Knowing that …