seth godin Archives - Page 3 of 4 - Wakeman Consulting Group

Stop Stealing Dreams…With Audio

Yesterday, Seth Godin released his latest manifesto Stop Stealing Dreams (What Is School For?) (available for free at the link). This manifesto is a challenge to parents, students, teachers and leaders everywhere to deal with the state of our education system and to change it into something that addresses the challenges we face now. […]

Notes On My 2011 Reading List

Earlier this week I published the books I read in 2011. Since the list is kind of split between stuff that was completely entertaining, utterly useless and, in some cases, possibly useful, I thought I would highlight some of my favorite things from 2011 in hopes that you might find one that entertains you or […]

Measuring Advertising And Choice

I read a post this morning from Seth’s Blog about direct marketing and measuring your advertising. Since I’ve mentioned that I often read Seth’s blog, this isn’t super surprising, but what I wanted to point out is something that I have been beating around the edges of and Seth points out pretty specifically today… Just […]

Sharing The Idea

I’m a big reader. I keep a list of the books I read and post them at the end of each year so that I can maybe offer up some suggestions to others for their reading choices. Having said that, I am a big fan of the library and, especially, this new ability for people […]

A Short Marketing Reading List

I read a great deal. Not all of it focused on one particular subject or topic. In fact, I read an embarrassing amount of thrillers and mysteries, but I was looking at some of the non-fiction stuff I’ve read this year, and the fact that I keep reading The Personal MBA and thinking about the […]

Thoughts On Setting Goals

I recently purchased a pack of 4 of the Domino Project’s newest little project: Zig Ziglar’s Performance Planner. This is an outstanding little book that helps you set goals and reach them. Now like a lot of people, I set goals or am goal oriented, or what have you. Like a lot of people, I […]

Saying Exactly What You Mean

Hello Friends! I must apologize because I’ve been on a blogging vacation due to some unanticipated circumstances. This morning I was going through my Google Reader and came across a post from one of my favorites, Seth Godin. In the post Seth sets down George Orwell’s thoughts on how to be a good writer and […]