seth godin Archives - Page 2 of 4 - Wakeman Consulting Group

Are You In Too Much Of A Rush To Water Down Your Product?

The NHL’s annual Winter Classic was a purple cow, but now it is just something on the schedule. If you aren’t familiar with the idea of a purple cow, it refers to Seth Godin’s hypothesis that the way you stand out is to be different, unusual, incredible. Like a purple cow. But what happened […]

Not a better list…

As a practice in my own thinking, I have been writing about planning for most of the month… While I was thinking about making a list of ways to plan for the coming year to share, I came across a blog by Seth Godin…he did a better list than I might have, so check it […]

A new kind of artist

I love art: books, music, painting… And, I love artists: Dylan, Eddie Vedder, Michael Stipe, Picasso. Today, I want to propose a new class of artists….and they sometimes wear suits and ties and ride the subway…they are businesspeople like Seth Godin, Alan Weiss, and Peter Drucker. While we don’t look at business as an art, […]

Merely Transactional: The NFL and Vegas A Match Made…

Seth Godin wrote a really fascinating post this morning called “Merely Transactional” about the Oakland Raiders. Seth’s post was a pretty searing indictment of the state of modern capitalism, at least in the States, but just as much the modern state of sports business where lip service is paid to fans, but really fans are […]

In Case You Are Shopping This Weekend…

I haven’t posted any books or things that I love in a while. At least I don’t think I have. So I am going to give you a few wide ranging ones with links to where you can find them on the Internet. Or, maybe you are going to the old brick and mortar this […]

Another Conversation We Should (And Are Beginning To Have)

A few weeks back, Seth Godin released a manifesto on education in America called Stop Stealing Dreams (Here’s a link to an audio recording of the book, read by yours truly.) This manifesto was cool because you could see how quickly and effectively an idea catches on around the Internet. Plus, it was on a topic […]

A Lesson Learned From Seth Godin and Stop Stealing Dreams

I’ve stated before that I have been a big fan of Seth Godin’s books and blog for a long time. (Sign up for his mailing list, the daily post will come right to your inbox. No thought required.) And, over the years, I have gained way more from Seth’s books and blogs than he has […]