PR Archives - Wakeman Consulting Group

A quick guide to crisis communications

Most of the time we aren’t going to be confronting a public crisis… But on occasion, the situation might arise. So, I thought I would give you a few principles to help tackle this kind of situation really quickly… 1. Stop: Too many times leaders and companies get themselves in trouble by rushing to make […]

Who Are You Really Trying To Protect?

One of the great lines of BS that gets passed around by corporate PR folks is that they have to “protect” the brand and image. Which is usually coupled with some sort of ridiculous corporate response to something innocuous that always causes more attention to be drawn to the response than ever would have been […]

January 22, 2017
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Let’s talk about a bizarre few days, okay? On Friday, Donald Trump became president. Going from “ratings machine” to Commander In Chief. What a world we live in? Then on his first full day in office, he sends his press secretary, Sean Spicer, out to argue and yell at the White House press corp about […]

PR

A quick guide to crisis communications

Who Are You Really Trying To Protect?

The Death of Logic…

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