Modern Buyers Are Irrational…

In Uncategorized by wakemanconsulting0 Comments

There is a myth that floats around, especially among people from more analytical backgrounds that goes something like “people should make the right decision if they only know the facts.” …

Consistent or Just Average

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I’ve noticed lately that I haven’t been going to Starbucks at all. I’m not sure when this started, but I noticed a while back that I just never go into …