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ipad

3 Things We Should Learn From Tim Cook

While you can be reading this whenever you would like, I am writing it one day before Apple is expected to announce the latest update to its line of iPads.  Most of the time business bloggers and writers focus on things they wish they would see from Apple and Apple’s CEO Tim Cook. Usually the […]
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Marketing vs. Advertising?

I think too often people confuse the two.  You might ask, “Aren’t they basically the same thing?” The short answer is “no."  A longer answer would take many, many pages, but I want to give you a few quick examples so that you can start thinking about the ways to differentiate the two.  1.  Advertising […]
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Marketing vs. Advertising?

I think too often people confuse the two.  You might ask, “Aren’t they basically the same thing?” The short answer is “no."  A longer answer would take many, many pages, but I want to give you a few quick examples so that you can start thinking about the ways to differentiate the two.  1.  Advertising […]
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Pricing Strategies….Or Amazon vs. Apple

In my business selling tickets, I’ve always tried to compete on price and service.  While I can’t always beat every price, I can always control the service and usually the two together wins me most battles.  This got me to thinking about the iPad vs. Fire and pricing strategies in general.  I just got a […]
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