brand development Archives - Wakeman Consulting Group

Another Post About Personal Branding…

You know the world really needs an additional post on personal branding, but since I created my personal brand as “The King of Tickets” and had several very successful relationships with companies like American Express, YellowTail Wines, and Yahoo!, I believe I can add a little bit to the conversation. Since I left ticketing […]

3 Thoughts On Customer Service

Yesterday I wrote a long-winded post on brand development. One of my tips is to add value. And, in my experience, the best way to do that is through your customer service efforts. As a little refresher, I have been involved in museums, theatre, sports, nightclubs, and a lot of other customer-centric enterprises. So I […]

3 Thoughts On Brand Development

Since I’ve moved to DC, I’ve been out selling myself to people in a way that I haven’t had to since I moved to NYC about 10 years ago. Which has been both good and bad. Good in the idea that by forcing myself to look back at my accomplishments I have been able to […]