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Dave's Blog

What Does Reinvention Mean to You Now?

Dr. Julie Gurner is the psychologist that was an inspiration for Wendy Rhodes on Billions.  This morning she wrote about the 4 critical moments that define your success in business or your career.  I’ve been thinking about the fourth one a lot lately.  Why? Because it feels like all of us are at a point of inflection and […]
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Marketing Has Lost Its Way?!

A Thinker’s 50 writer takes aim at marketing, especially the way that businesses are pushing prices as far as they can, even when signs of distress in the world are everywhere.  I know Umair from his writing about economics.  Thanks for reading Above Average Intelligence: Dave Wakeman’s Newsletter! Subscribe for free to receive new posts […]
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The First Step: Diagnosis

Hey!  Maybe a year or so ago, I put together a piece collecting my ideas from working with some of the biggest sports brands in the world and what I learned about doing proper market research from working with teams in Europe, Australia, New Zealand, and the United States on some research from 2020-2022.  The key takeaway […]
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New Ideas Can Come From Anywhere

Hey! I’ve done more market research projects in the last 3 years than I ever had before. The big key: look at your research and insights as directional information, but not as the end all of your decision-making process. A second key idea that usually trips up people is the idea that “You are not […]
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New Year: Strategy Matters! 

A bit different one this morning because I posted this on LinkedIn to test it out: Here’s an example of a business strategy that might help you out as we start the year… As we start the new year, it is important to be reminded that your hashtag#strategydoesn’t have to be perfect, but you do need one.  What […]
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