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dave@davewakeman.com
Washington, DC 20008
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Dave's Blog

40 Quick Strategy Tips!

I saw a tweet the other day that said, “What actions would I take if I were starting my social media accounts over.” I’m in no danger of starting my social media accounts over, but I did like one of the tips to write up 40 one sentence tips on the top you talk about. […]
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MLB Attendance Down in 21 Markets

1. The Big Story: MLB Attendance Down in 21 Markets:  Big Ideas: Tickets sold vs. through the turnstile is an important consideration. Looking at the top line revenue number is a dangerous habit to have.  I’m sure pricing and the inflationary pressures of going to a game aren’t a problem at all when it comes to […]
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5 Keys to Successful Strategy Formulation

Sign up for the weekly newsletter! Hey!  A few weeks back, I wrote about looking at strategy at 3 levels: Corporate level Brand level Marketing level Then, I wrote up 5 reasons that many strategies fail.  Today, I want to expand on that by sharing with you a few ideas for making certain that your strategies are […]
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Commanders Deep Discount Opening Day

2. The Road to Recovery: Discounts for Opening Day?!  Big Ideas:  The fastest way to destroy your brand is through price-based promotions. “Discounts Are For Dummies” is my trademark statement.  There are many ways to avoid dropping a discount on Opening Day…that’s a new one, actually.  With this one, I’m in you see something new everyday […]
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