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+ 1 917-705-6301
dave@davewakeman.com
Washington, DC 20008
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Marketing Driven…or Sales Driven

In some of my conversations, I find myself asking…“is your team marketing driven or sales driven." 

This is sort of a Rorschach Test, because the answer can tell me a lot.

Here’s the point…your organization actually should be integrated and that’s because the two systems work better together. 

So look around, are you market driven or sales driven?

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