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dave@davewakeman.com
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#1 Marketing Mistake

Most of the time, your biggest marketing mistake is assuming that your message is desired or wanted.

Typically it is not.

That’s why it is pretty frustrating to see millions and millions of dollars wasted on poorly written, poorly targeted marketing. 

Here’s the simple thing, if you are selling a service, a product, or yourself to a business decision maker, its not about you…its always about them.

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