Ha!
I don’t know that anyone should ever use that term, but in light of my lady telling our son that I am a branding guru when he asked: “What’s a brand?”
I thought I would poke fun at myself and at the concept of the guru:
Here’s a list of things a guru isn’t:
* All knowing
* Infallible
* Always right
* Able to stop learning
* Always the most relevant
What should a guru be:
* An active learner
* Willing to fail
* Open to many ideas and options