One of the things about having a healthy revenue structure is that you need to constantly focus on making sure that you are up to date on where your revenue structure is.
In my view, a framework is essential to help you and your organization make the best decisions and to say whether or not a decision is wise or unwise.
Here are 10 ways that you can check your revenue framework to make sure you are focusing on the right things.
1. Make sure you have a solid value statement
Remember that clients buy value!
2. Check your “go-to market” strategy
Make sure you have a solid strategy for meeting and connecting with your target buyers.
3. Understand the value your customers need and buy
Don’t get lost in the concept of value that you have. Look at what your clients are buying and why they are buying.
4. Make sure you have the opportunity to say “yes” or “no” to opportunities
One weakness that can pop up in your revenue stream is an inability to pick and choose the opportunities that you want to take advantage of.
5. Know when to walk away from business
This goes hand in hand with the idea above. Make sure you walk away from business, if you need to or want to.
6. Are you certain what business to take advantage of?
7. Look at growth opportunities with a sharp eye
Opportunities come in all shapes and sizes and from all directions.
8. Make decisions with some flexibility
9. Your framework should act as a compass to guide you
10. Be aware that value changes and evolves